Does Di Fara’s New Frozen Pizza Actually Taste Like the Real Brooklyn Original
If you’ve ever gone out of your way for Di Fara Pizza, you already know why people keep bringing it up. The place built its reputation on consistency and small details, the kind you notice once you’ve had a few slices and start comparing everything else to it.
That’s why its arrival in the frozen aisle at Target stands out. A pizza shaped by how it’s made and served now comes down to what happens in your own oven. The question shifts to something more practical: does any part of that original experience actually hold up at home?
What’s Actually In The Box
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The frozen lineup keeps things simple with four options: Classic Margherita, Pepperoni, Three Meat, and Vodka Sauce. Each pizza sells for about $9.99 and comes in a standard size marketed as 12 inches, though some reviews clocked it at 11 to 11.5 inches.
The ingredient list tries to stay close to the source. The crust uses a mix of wheat flours and sourdough, while the sauce embraces San Marzano tomatoes and a recipe described as the brand’s “secret Sunday sauce.” Instead of shredded cheese, the pies use small mozzarella cubes, which melt unevenly but create pockets of richer flavor. Basil also shows up in visible pieces, which already sets it apart from most frozen options that treat herbs like an afterthought.
The Crust
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The first bite gives you a clear read on what Di Fara Pizza focused on here. Across reviews, the crust comes through as the most reliable part. It bakes up with a crisp base but still bends easily, which matters if you’re expecting that New York-style fold rather than a rigid slice.
Frozen pizzas usually lean too far one way, either dry and brittle or soft without structure. This one lands in a better spot. There’s a light chew and a mild tang from the sourdough that keeps it from tasting flat. It doesn’t match a fresh pie from Brooklyn, but for something coming out of a home oven, it holds its ground.
Flavor By Flavor, It’s Not A Straight Line
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The Margherita should be the safest bet, but reactions are mixed. Some tasters appreciate the clean balance of tomato, cheese, and basil, while others find it a little too simple to stand out. The sauce holds up, and the basil adds freshness, yet it doesn’t always deliver the kind of punch people expect when they see the Di Fara name on the box.
Pepperoni changes the energy immediately. The slices curl during baking, forming small cups that hold flavorful oil, which adds both texture and a mild kick. That extra layer gives the pizza more personality and pushes it closer to what many people expect from a classic New York slice.
The Three Meat option is heavier with toppings, but it doesn’t always resonate with people. With sausage, pepperoni, and meatball competing for space, the pizza starts to feel more like a standard delivery pie. Some slices even come out uneven, with certain toppings missing entirely.
Then there’s the Vodka Sauce pizza, which wasn’t part of the original shop’s menu but turns out to be the standout. The creamy base adds a richer, slightly sweet flavor that still keeps a tomato edge. Several reviewers call it the most memorable option, and one even claimed it changed how they view frozen pizza altogether.
Where It Stays Against The Original
This version gets closer than most frozen pizzas, but the difference shows up in consistency. At Di Fara Pizza, each pie is built with control that doesn’t translate the same way at scale. In the frozen version, toppings can shift, cheese melts unevenly, and no two slices feel exactly the same.
What carries over is the foundation. The crust and sauce reflect the original more than expected, which is why it stands out in a crowded freezer aisle. It doesn’t recreate the full experience, but it gets enough right to feel connected to where it came from.